Unfortunately, smart pricing is not just affecting publisher’s earning on one AdSense site, it affects the entire
AdSense account. Regardless of the high performance of other AdSense sites across the AdSense account, if one of your AdSense sites is smart priced, all of your AdSense sites will be affected.

AdSense publishers are earning less because of the low eCPM. You could find AdSense publishers revealing their eCPM in a forum when their accounts have been smart priced. They normally have low eCPM ranging from $1.50 to $5. However, low eCPM does not necessary implied that your account has been smart priced. AdSense sites in lower earning niche generally have lower CPM.

What can AdSense publishers do to avoid being smart priced?

The best way to ensure your AdSense site is not affected by smart pricing is to create a good environment for advertisers and your readers. Creating compelling content for your targeted readers is as important as providing good user experience on your site. The more targeted traffic to your AdSense site, the better quality clicks for advertisers.

Some AdSense publishers maintain good quality AdSense sites as well as “less than quality” sites under a single AdSense
account. They are facing higher risk of getting their AdSense account smart priced because any of the “less than quality” AdSense site does not perform well could be smart priced easily. The increase in revenue of putting these “less than quality” websites could be less than the loss of revenue due to smart pricing on the entire AdSense account.

The smart pricing system should not only be viewed as a system to protect the interests of AdWord advertisers. It is
also a system that indirectly benefits quality AdSense sites in the long term. The smart pricing system could force some AdSense publishers to drop those ‘low quality’ sites. Perhaps with more quality sites, this could boost the advertisers’ confidence to advertise in Google content network. Hence, it will bring more competition for keywords. Eventually, AdSense publishers will benefit from the high paying keywords.

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To withdraw your Google AdSense earnings via check, you need to set the payment details in your Google AdSense account. This is how you should do it:

1. Log in to your AdSense account and click the edit link near Payment Details.
2. Select Check – Standard Delivery radio button
3. Click continue
4. Select your local currency if it is available or you canselect US dollars.
5. Click save settings.

After you’ve done all these steps, you are all set and you can withdraw your AdSense earnings via check and start receiving your Google AdSense payment by postal mail. You may also choose to receive your Google AdSense payment through Secured Express Delivery. Using a Secured Express Delivery incurs a fee.

However you can receive your check faster than Standard Delivery. A Secured Express Delivery normally takes about
5-10 business days to be delivered to you. If you choose this option, you will need to contact DHL (the courier
service) to make sure they offer service to your area and that your address is in the proper format.

When Can You Withdraw Your AdSense Earnings?

Google AdSense pays you approximately 30 days after the end of the month in which you become eligible to receive Google AdSense payment. You become eligible for Google AdSense payment only when your AdSense earnings reach at least $100.00. For example, you started AdSense in January and at the end of the month you had not yet accumulated $100.00 in your Google AdSense account. You would then need to wait for the next Google AdSense payment date. If your January and February AdSense earnings combined is more than $100.00, you would be able to withdraw your Google AdSense earnings for February. You would be paid approximately 30 days after the end of the month of February. You could expect your Google AdSense check near the end of March.

Another good reason to use AdSense for Search is that you get to combine the AdSense for Search earnings with AdSense for Content earnings. If your combined AdSense earnings is more than $100.00 and even though your AdSense for Content earnings do not reach $100.00, you meet the payout minimum and you are eligible for payment.

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Money = sum ( [Price Per Click] X [Number of Click] )

Logically speaking, if you want to make more money, you have to either increase the number of clicks or the price per click. If you do one or the other you can make more money from the program.

Make More AdSense Money By Boosting the Number Of Click

Increase the number of clicks on your ads is the most obvious strategy that will make more money for you. There are two ways you can boost the number of click:

1. Getting more traffic for your web site,
2. Make your ads more clickable and position them at the right place.

Getting traffic takes time and efforts. It‘s also a lot of hard work. There are several techniques that you can use to generate more traffic to your web site and hence make more AdSense money. These techniques are:

• Submit your web site to search engine and optimize your web site for search engine.
• Increase link popularity by link exchange, article marketing, directory submission and press release.
• Paid Advertising through classified advertising, banner advertising or search engine advertising.
• Participate in forums/groups related to the content of your web site.
• Add comments to other blogs.

Making your ads more clickable is another way to increase your earnings. It is relatively easy to do because you can adjust your ad format almost immediately. You can do the following adjustments to your ad format to improve your click through rate (CTR):

• Make them more noticeable by positioning your AdSense ads on top of your AdSense page.
• Google states that the most effective ad formats are 336×280 larger rectangle, the 300×250 inline rectangle, and the 160×600 wide skyscraper. However you should choose the best ad format that works for your web site. This requires tracking and testing.
• Create a custom palette that best suites your web site. In general, you can follow the following settings:
  • Border color : no border or background color of your website
  • Background color : background color of your website
  • Link color : color of your links
  • URL color : black
  • Text color : black or color of your main content

Make More AdSense Money by Targeting the Higher-Paying Keywords

You can create unique, relevant and quality contents that target at the higher-paying keywords to increase your average price per click (CPC). Higher CPC means that you can make more money even the CTR remains unchanged. You should find out which keyword variations for a topic pay more. Often the more specialized variations and phrases pay more than the generic terms.

You can increase your CPC by reducing the occurrence of lower-paying ads. You can use AdSense competitive filter mechanism to filter out the ads that you don’t want to be shown on your web site. It is suggested by others that showing fewer ads on a page will result in higher-paying ads displayed on your web site. A lot of publishers report that they make more Adsense money if they remove ads completely from pages with few or no clicks. Again you have to test whether this strategy works in favor of you or not.

As you can see, it involves a lot of hard work if you want to make extra Google AdSense money. You need to put in your time and effort to make it happen.

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